Title:
Journal of Interactive Marketing
Abbreviated Title:
Journal of Interactive Marketing
Publisher:
Elsevier BV
ISSN
(Print):
10949968
Publication date Created:
May
2010
Publication date
(Print):
May
2010
Volume: 24
Issue: 2
Pages: 155-167
Article
DOI: 10.1016/j.intmar.2010.02.001
SO-VID: d05969ac-45b6-401b-9b4a-2ba4ae4dce7e
Copyright © ©
2010