Difference in Attribute Importance for Different Industrial Products

There is no author summary for this article yet. Authors can add summaries to their articles on ScienceOpen to make them more accessible to a non-specialist audience.

Related collections

Author and article information

Journal

Title: Journal of Marketing

Abbreviated Title: Journal of Marketing

Publisher: JSTOR

ISSN (Print): 00222429

Publication date Created: April 1974

Publication date (Print): April 1974

Volume: 38

Issue: 2

Page: 36

Article

DOI: 10.2307/1250195

SO-VID: d74f86f2-94b7-4594-9bce-ad68c4c7cecb

History

Data availability:

Comments

Comment on this article

scite_

Cited by 29

See all cited by