As growing urban populations have fewer chances to experience nature, i.e., ‘the extinction of experience’, the subsequent loss of emotional affinities for biodiversity (biophilia) pose major challenges to environmental conservation. Gardening, as an everyday nature interaction and window into invertebrate ecological functioning may offer opportunities to develop biophilia. However, the associations between gardening and biophilia/biophobia towards invertebrates remains untested. We conducted an online survey (n = 443) with adults in Japan about their nature and gardening experiences, demographics, and species identification knowledge in relation to their biophilia (like) and biophobia (dislike, fear, and disgust) towards invertebrates. We also asked participants about their perceptions of invertebrates as ‘beneficials’ or ‘pests’. From responses, we ranked invertebrates according to the attitudes held towards them. We found that frequent gardeners were more likely to express biophilia and perceive invertebrates as beneficial, and generally less likely to express biophobia towards invertebrates. Frequency of visits to recreational parks, but not national/state parks was associated with increased biophilia and reduced dislike and fear of invertebrates. Our results suggest that gardening, in addition to localised nature experiences, acts as a possible pathway towards appreciation of invertebrate biodiversity. We recommend that policymakers and conservation organisations view urban gardening as a potential tool to minimise the negative impacts of the extinction of experience.
As people are more likely to conserve what they love, finding ways to nurture positive attitudes towards insects is critical for the public support needed for successful insect conservation. Considering gardening is a relatively accessible form of nature connection even in cities, our findings of the association between gardening and biophilia towards invertebrates holds promise for potential pathways towards fostering support for insect conservation now and into the future.