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      Uncorking the muse: alcohol intoxication facilitates creative problem solving.

      Consciousness and Cognition
      Adult, Alcoholic Intoxication, psychology, Attention, Creativity, Executive Function, Humans, Male, Problem Solving, United States, Word Association Tests

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          Abstract

          That alcohol provides a benefit to creative processes has long been assumed by popular culture, but to date has not been tested. The current experiment tested the effects of moderate alcohol intoxication on a common creative problem solving task, the Remote Associates Test (RAT). Individuals were brought to a blood alcohol content of approximately .075, and, after reaching peak intoxication, completed a battery of RAT items. Intoxicated individuals solved more RAT items, in less time, and were more likely to perceive their solutions as the result of a sudden insight. Results are interpreted from an attentional control perspective. Copyright © 2012 Elsevier Inc. All rights reserved.

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          Author and article information

          Journal
          22285424
          10.1016/j.concog.2012.01.002

          Chemistry
          Adult,Alcoholic Intoxication,psychology,Attention,Creativity,Executive Function,Humans,Male,Problem Solving,United States,Word Association Tests

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