Title:
Journal of Consumer Research
Abbreviated Title:
J Consum Res
Publisher:
University of Chicago Press
ISSN
(Print):
0093-5301
ISSN
(Electronic):
1537-5277
Publication date Created:
December
01 2003
Publication date
(Print):
December
01 2003
Volume: 30
Issue: 3
Pages: 430-442
Article
DOI: 10.1086/378619
SO-VID: de6281ee-f70b-41eb-89f2-b2102ecb91c4
Copyright © ©
2003