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      Ad click prediction : a view from the trenches

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          Publication date (Print): 2013
          Page: 1222
          Article
          DOI: 10.1145/2487575.2488200
          SO-VID: e10ed149-0cb9-4c9e-b5b5-be1be8e59712
          Copyright © © 2013
          Conference name: the 19th ACM SIGKDD international conference
          Conference acronym: KDD '13
          Conference number: 19
          Conference location: Chicago, Illinois, USA
          Conference date: September 11, 2013 - September 14, 2013
          Conference sponsor: SIGKDD, ACM Special Interest Group on Knowledge Discovery in Data
          Conference sponsor: SIGMOD, ACM Special Interest Group on Management of Data
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