Title:
Journal of Consumer Research
Abbreviated Title:
J CONSUM RES
Publisher:
University of Chicago Press
ISSN
(Print):
0093-5301
ISSN
(Electronic):
1537-5277
Publication date Created:
December
1991
Publication date
(Print):
December
1991
Volume: 18
Issue: 3
Page: 257
Article
DOI: 10.1086/209258
SO-VID: e1116cfb-5d1a-45b5-9420-26af79e323ec
Copyright © ©
1991