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      Oxytocin Increases Generosity in Humans

      research-article
      1 , 2 , * , 3 , 4
      PLoS ONE
      Public Library of Science

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          Abstract

          Human beings routinely help strangers at costs to themselves. Sometimes the help offered is generous—offering more than the other expects. The proximate mechanisms supporting generosity are not well-understood, but several lines of research suggest a role for empathy. In this study, participants were infused with 40 IU oxytocin (OT) or placebo and engaged in a blinded, one-shot decision on how to split a sum of money with a stranger that could be rejected. Those on OT were 80% more generous than those given a placebo. OT had no effect on a unilateral monetary transfer task dissociating generosity from altruism. OT and altruism together predicted almost half the interpersonal variation in generosity. Notably, OT had twofold larger impact on generosity compared to altruism. This indicates that generosity is associated with both altruism as well as an emotional identification with another person.

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          Most cited references54

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          Oxytocin modulates neural circuitry for social cognition and fear in humans.

          In non-human mammals, the neuropeptide oxytocin is a key mediator of complex emotional and social behaviors, including attachment, social recognition, and aggression. Oxytocin reduces anxiety and impacts on fear conditioning and extinction. Recently, oxytocin administration in humans was shown to increase trust, suggesting involvement of the amygdala, a central component of the neurocircuitry of fear and social cognition that has been linked to trust and highly expresses oxytocin receptors in many mammals. However, no human data on the effects of this peptide on brain function were available. Here, we show that human amygdala function is strongly modulated by oxytocin. We used functional magnetic resonance imaging to image amygdala activation by fear-inducing visual stimuli in 15 healthy males after double-blind crossover intranasal application of placebo or oxytocin. Compared with placebo, oxytocin potently reduced activation of the amygdala and reduced coupling of the amygdala to brainstem regions implicated in autonomic and behavioral manifestations of fear. Our results indicate a neural mechanism for the effects of oxytocin in social cognition in the human brain and provide a methodology and rationale for exploring therapeutic strategies in disorders in which abnormal amygdala function has been implicated, such as social phobia or autism.
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            Oxytocin improves "mind-reading" in humans.

            The ability to "read the mind" of other individuals, that is, to infer their mental state by interpreting subtle social cues, is indispensable in human social interaction. The neuropeptide oxytocin plays a central role in social approach behavior in nonhuman mammals. In a double-blind, placebo-controlled, within-subject design, 30 healthy male volunteers were tested for their ability to infer the affective mental state of others using the Reading the Mind in the Eyes Test (RMET) after intranasal administration of 24 IU oxytocin. Oxytocin improved performance on the RMET compared with placebo. This effect was pronounced for difficult compared with easy items. Our data suggest that oxytocin improves the ability to infer the mental state of others from social cues of the eye region. Oxytocin might play a role in the pathogenesis of autism spectrum disorder, which is characterized by severe social impairment.
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              Neural responses to taxation and voluntary giving reveal motives for charitable donations.

              Civil societies function because people pay taxes and make charitable contributions to provide public goods. One possible motive for charitable contributions, called "pure altruism," is satisfied by increases in the public good no matter the source or intent. Another possible motive, "warm glow," is only fulfilled by an individual's own voluntary donations. Consistent with pure altruism, we find that even mandatory, tax-like transfers to a charity elicit neural activity in areas linked to reward processing. Moreover, neural responses to the charity's financial gains predict voluntary giving. However, consistent with warm glow, neural activity further increases when people make transfers voluntarily. Both pure altruism and warm-glow motives appear to determine the hedonic consequences of financial transfers to the public good.
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                Author and article information

                Contributors
                Role: Academic Editor
                Journal
                PLoS ONE
                plos
                PLoS ONE
                Public Library of Science (San Francisco, USA )
                1932-6203
                2007
                7 November 2007
                : 2
                : 11
                : e1128
                Affiliations
                [1 ]Center for Neuroeconomics Studies and Department of Economics, Claremont Graduate University, Claremont, California, United States of America
                [2 ]Department of Neurology, Loma Linda University Medical Center, Loma Linda, California, United States of America
                [3 ]Argyros School of Business & Economics, Chapman University, Orange, California, United States of America
                [4 ]Division of Endocrinology, Geffen School of Medicine, University of California Los Angeles, Los Angeles, California, United States of America
                Georgia State University, United States of America
                Author notes
                * To whom correspondence should be addressed. E-mail: paul.zak@ 123456cgu.edu

                Conceived and designed the experiments: PZ. Performed the experiments: PZ AS SA. Analyzed the data: PZ AS. Contributed reagents/materials/analysis tools: PZ. Wrote the paper: PZ AS SA.

                Article
                07-PONE-RA-01536R1
                10.1371/journal.pone.0001128
                2040517
                17987115
                e6c6c235-1ba1-4a88-9d0b-04dfae288aac
                Zak et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
                History
                : 16 June 2007
                : 13 October 2007
                Page count
                Pages: 5
                Categories
                Research Article
                Neuroscience/Behavioral Neuroscience
                Neuroscience/Cognitive Neuroscience

                Uncategorized
                Uncategorized

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