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      Consumer brand relationships: A research landscape

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      Journal of Brand Management
      Springer Nature America, Inc

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          Consumers and Their Brands: Developing Relationship Theory in Consumer Research

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            Commitment and satisfaction in romantic associations: A test of the investment model

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              Brand Love

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                Author and article information

                Journal
                Journal of Brand Management
                J Brand Manag
                Springer Nature America, Inc
                1350-231X
                1479-1803
                June 2014
                August 27 2014
                June 2014
                : 21
                : 5
                : 366-371
                Article
                10.1057/bm.2014.22
                eae88020-889c-481c-b0d6-3c3b4b97139a
                © 2014

                http://www.springer.com/tdm

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