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      From mass customization to mass personalization: a strategic transformation

      International Journal of Flexible Manufacturing Systems
      Springer Science and Business Media LLC

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          Most cited references24

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          Lasting improvements in manufacturing performance: In search of a new theory

          K Ferdows (1990)
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            Note—Effects of Centralization on Expected Costs in a Multi-Location Newsboy Problem

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              Modelling the Costs and Benefits of Delayed Product Differentiation

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                Author and article information

                Journal
                International Journal of Flexible Manufacturing Systems
                Int J Flex Manuf Syst
                Springer Science and Business Media LLC
                0920-6299
                1572-9370
                December 2007
                April 24 2008
                December 2007
                : 19
                : 4
                : 533-547
                Article
                10.1007/s10696-008-9048-6
                eb90d853-35d1-4cc1-bde9-32eebc3ad43e
                © 2007

                http://www.springer.com/tdm

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