Globalization of Japanese culture: Economic power vs. cultural power, 1989-2002

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Prometheus

Volume 21, Issue 3

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Globalization of Japanese culture: Economic power vs. cultural power, 1989-2002

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Author(s): Dal Yong jin

Publication date (Print): September 2003

Journal: Prometheus

Publisher: Pluto Journals

Keywords: Cultural Power, Cultural Market, Cultural Products Trade, International Communication, Japan

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Abstract

This article examines the reasons why Japanese cultural products have not penetrated other countries. It also explicates the recent trends in Japan's expansion of its cultural products and Japan's direct investment in the global cultural market to ascertain whether this new development is a sign that Japan is attempting to gain an important role in global communication. It concludes that Japan was not able to successfully build its communication power to a degree comparable to its status as the second largest economic power and its second largest media consumption market.

Content

Author and article information

Journal

Journal ID (publisher-id): cpro20

Journal ID (archive): CPRO

Title: Prometheus

Subtitle: Critical Studies in Innovation

Publisher: Pluto Journals

ISSN (Print): 0810-9028

ISSN (Electronic): 1470-1030

Publication date (Print): September 2003

Volume: 21

Issue: 3

Pages: 335-345

Article

Publisher ID: 10032498 Coden ID: Prometheus, Vol. 21, No. 3, September 2003, pp. 335-345

DOI: 10.1080/0810902032000113479

SO-VID: a03a4390-fd8f-41d2-bcd8-387feb9f7524

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History

Page count

Figures: 0, Tables: 0, References: 34, Pages: 11

References

1989. . 'Chief of Sony tells why it bought a part of America's soul'. . Financial Times . , 4 October;: 4
1999. . 'Hie weakling kicks back'. . Economist . , Vol. 352: 3 July;: 56
Graver Ronald. . 1989. . 'Invasion of the studio snatchers'. . Business Week . , 16 October;: 2
Masuda Yuji. . 1997. . "The networked industrialization in the Asia-Pacific region'. . Review of Media, Information, and Society . , Vol. 2:: 55
Littieton Cynthia. . 1996. . 'MCA attempts universal strategy: new Knight Rider coming from syndication unit'. . Broadcasting & Cable . , Vol. 126((52)) 16 December;: 50
Alexander Garth. . 1992. . "The Japanese who won't woo H'wood'. . Variety . , 9 November;: 41
Hammer Joshua. . 1989. . 'Japan's yen for Hollywood'. . Premiere . , January;: 31
Schiller Dan, Bonus Enrique, Maguire Meighan and Taub Lora. . 1994. . “'International communications and the struggle for competitive advantage in .East Asia'. ”. In International Communications in North-East Asia . , Edited by: Rang H. D.. p. 60 Seoul : : Nanam. .
1991. . 'NHK off Japan ends plan for global news service'. . New York Times . , 9 December;: C8
Ishii Kenichi, Su Jerng and Watanabe Satoshi. . 1999. . 'Japanese and US.programs in Taiwan: new patterns in Taiwanese television'. . Journal of Broadcasting and Electronic Media . , Vol. 43((3)): 418
Alexander Garth. . 1992. . 'South Korea welcome Japanese films, music'. . Variety . , 9 November;: 41
2001. . 'Seoul takes first retaliatory steps against Tokyo over textbook'. . Korea Times . , 13 July;
Krauss Ellis S.. 1996. . “'Portraying the state: NHR television news and polities'. ”. In Media and Politics in Japan . , Edited by: Pharr Susan and Krauss Ellis S.. p. 91 Hawaii : : University of Hawaii Press. .
Tamamoto Masaru. . 1998. . 'The privilege of choosing: the fallout from Japan's economic crisis'. . World Policy Journal . , Fall;: 27
Iwabuchi Koichi. . 2002. . 'Soft nationalism and narcissism: Japanese popular culture goes global'. . Asian Studies Review . , Vol. 26((4)): 447
United Nations Development Programme. . 2001. . Human Development Report 2001 . , p. 35––43. . New York : : Oxford University Press. .
Garnham Nicholas. . 2000. . Emancipation, the Media, and Modernity . , p. 43 New York : : Oxford University Press. .
Hoskins Colin, McFadyen Stuart and Finn Adam. . 1997. . Global Television and Film: An Introduction to the Economics of Business . , p. 38 Oxford : : Clarendon Press. .
OECD and Eurostat. . 1999. . OECD Statistics on International Trade in Services 1989-1998 . , p. 116––7. . Paris : : OECD. .
Noble Gregory W.. 2000. . 'Let a hundred channels contend: technological. change, political opening, and bureaucratic priorities in Japanese television broadcasting'. . Journal of Japanese Studies . , Vol. 26((1)): 105
McChesney Robert. . 2000. . Rich Media, Poor Democracy: Communication Politics in Dubious Times . , p. 80 New York : : The New Press. .
Business of Economic Analysis. . 2000. . Survey of Current Business . , p. 142––9. . Washington, DC : : US Department of Commerce. .
Grigsby Mary. . 1998. . 'Sailermoon: Manga (comics) and Anime (cartoon) super heroine meets Barbie: global entertainment commodity comes to the United States'. . Journal of Popular Culture . , Vol. 32((1)): 58
McGray Douglas. . 2002. . 'Japan's gross national cool'. . Foreign Polity . , Vol. 130:: 44––54. .
Business of Economic Analysis. . 2002. . Survey of Current Business 2002 . , p. 100––7. . Washington, DC : : US Department of Commerce. .
1989. . 'Sony buying Columbia Pictures'. . St. Louis Dispatch . , 28 September;: 1B
2001. . 'Asian value, Japan and Korea'. . Korea Times . , 24 August;
United Nations Development Programme. . 1999. . Human Development Report 1999 . , p. 62 New York : : Oxford University Press. .
Straubhaar Joseph. . 1999. . 'Cultural capital, language, and cultural proximity in the globalization of television1. In: . paper presented at the annual meeting of AEJME; . . 1999 ; , New Orleans . . pp.p. 25
Pempel T. J.. 1997. . 'Gulliver in Lilliput: Japan and Asian economic regionalism'. . World Policy Journal . , Vol. 13((4)): 23
Davies Simon. . 1996. . Outlets abound for MIP' Asia programming: inter-Asian programming sales set the tone, but some major international deals' are signed'. . Broadcasting & Cable . , Vol. 126((52)): 52
Langdale John. . 1997. . 'East Asian broadcasting industries: global, regional, and national perspectives'. . Economic Geography . , Vol. 73:: 313
US Census Bureau. . 2001. . Statistical Abstract of the United States 2000 . , p. 10 Washington, DC : : US Department of Commerce. .

Comments

Comment on this article

[1] 1989. . 'Chief of Sony tells why it bought a part of America's soul'. . Financial Times . , 4 October;: 4

[2] 1999. . 'Hie weakling kicks back'. . Economist . , Vol. 352: 3 July;: 56

[3] Graver Ronald. . 1989. . 'Invasion of the studio snatchers'. . Business Week . , 16 October;: 2

[4] Masuda Yuji. . 1997. . "The networked industrialization in the Asia-Pacific region'. . Review of Media, Information, and Society . , Vol. 2:: 55

[5] Littieton Cynthia. . 1996. . 'MCA attempts universal strategy: new Knight Rider coming from syndication unit'. . Broadcasting & Cable . , Vol. 126((52)) 16 December;: 50

[6] Alexander Garth. . 1992. . "The Japanese who won't woo H'wood'. . Variety . , 9 November;: 41

[7] Hammer Joshua. . 1989. . 'Japan's yen for Hollywood'. . Premiere . , January;: 31

[8] Schiller Dan, Bonus Enrique, Maguire Meighan and Taub Lora. . 1994. . “'International communications and the struggle for competitive advantage in .East Asia'. ”. In International Communications in North-East Asia . , Edited by: Rang H. D.. p. 60 Seoul : : Nanam. .

[9] 1991. . 'NHK off Japan ends plan for global news service'. . New York Times . , 9 December;: C8

[10] Ishii Kenichi, Su Jerng and Watanabe Satoshi. . 1999. . 'Japanese and US.programs in Taiwan: new patterns in Taiwanese television'. . Journal of Broadcasting and Electronic Media . , Vol. 43((3)): 418

[11] Alexander Garth. . 1992. . 'South Korea welcome Japanese films, music'. . Variety . , 9 November;: 41

[12] 2001. . 'Seoul takes first retaliatory steps against Tokyo over textbook'. . Korea Times . , 13 July;

[13] Krauss Ellis S.. 1996. . “'Portraying the state: NHR television news and polities'. ”. In Media and Politics in Japan . , Edited by: Pharr Susan and Krauss Ellis S.. p. 91 Hawaii : : University of Hawaii Press. .

[14] Tamamoto Masaru. . 1998. . 'The privilege of choosing: the fallout from Japan's economic crisis'. . World Policy Journal . , Fall;: 27

[15] Iwabuchi Koichi. . 2002. . 'Soft nationalism and narcissism: Japanese popular culture goes global'. . Asian Studies Review . , Vol. 26((4)): 447

[16] United Nations Development Programme. . 2001. . Human Development Report 2001 . , p. 35––43. . New York : : Oxford University Press. .

[17] Garnham Nicholas. . 2000. . Emancipation, the Media, and Modernity . , p. 43 New York : : Oxford University Press. .

[18] Hoskins Colin, McFadyen Stuart and Finn Adam. . 1997. . Global Television and Film: An Introduction to the Economics of Business . , p. 38 Oxford : : Clarendon Press. .

[19] OECD and Eurostat. . 1999. . OECD Statistics on International Trade in Services 1989-1998 . , p. 116––7. . Paris : : OECD. .

[20] Noble Gregory W.. 2000. . 'Let a hundred channels contend: technological. change, political opening, and bureaucratic priorities in Japanese television broadcasting'. . Journal of Japanese Studies . , Vol. 26((1)): 105

[21] McChesney Robert. . 2000. . Rich Media, Poor Democracy: Communication Politics in Dubious Times . , p. 80 New York : : The New Press. .

[22] Business of Economic Analysis. . 2000. . Survey of Current Business . , p. 142––9. . Washington, DC : : US Department of Commerce. .

[23] Grigsby Mary. . 1998. . 'Sailermoon: Manga (comics) and Anime (cartoon) super heroine meets Barbie: global entertainment commodity comes to the United States'. . Journal of Popular Culture . , Vol. 32((1)): 58

[24] McGray Douglas. . 2002. . 'Japan's gross national cool'. . Foreign Polity . , Vol. 130:: 44––54. .

[25] Business of Economic Analysis. . 2002. . Survey of Current Business 2002 . , p. 100––7. . Washington, DC : : US Department of Commerce. .

[26] 1989. . 'Sony buying Columbia Pictures'. . St. Louis Dispatch . , 28 September;: 1B

[27] 2001. . 'Asian value, Japan and Korea'. . Korea Times . , 24 August;

[28] United Nations Development Programme. . 1999. . Human Development Report 1999 . , p. 62 New York : : Oxford University Press. .

[29] Straubhaar Joseph. . 1999. . 'Cultural capital, language, and cultural proximity in the globalization of television1. In: . paper presented at the annual meeting of AEJME; . . 1999 ; , New Orleans . . pp.p. 25

[30] Pempel T. J.. 1997. . 'Gulliver in Lilliput: Japan and Asian economic regionalism'. . World Policy Journal . , Vol. 13((4)): 23

[31] Davies Simon. . 1996. . Outlets abound for MIP' Asia programming: inter-Asian programming sales set the tone, but some major international deals' are signed'. . Broadcasting & Cable . , Vol. 126((52)): 52

[32] Langdale John. . 1997. . 'East Asian broadcasting industries: global, regional, and national perspectives'. . Economic Geography . , Vol. 73:: 313

[33] US Census Bureau. . 2001. . Statistical Abstract of the United States 2000 . , p. 10 Washington, DC : : US Department of Commerce. .

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Globalization of Japanese culture: Economic power vs. cultural power, 1989-2002

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