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      Changing the optics on palm oil: Fair Trade smallholder supply chains from the palm's ancestral home in West Africa

      research-article
      Journal of Fair Trade
      Pluto Journals
      palm oil, Ghana, smallholders, Fairtrade, Fair Trade, SME
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            Abstract

            Traidcraft Exchange and its sister business Traidcraft Plc have been developing Fair Trade supply chains for over three decades. As core 'Fairtrade'-certified commodities such as coffee, cocoa, tea and bananas have become mainstream in the UK market since the late 1990s, Traidcraft has focused energies on bringing new innovative supply chains and new small-producer organisations into the wider Fair Trade system. The case study presented here is of palm oil sourced from smallholder farmers in Ghana's Eastern region: a commodity normally synonymous with environmental degradation and an area left behind by the economic development of Greater Accra. The case study seeks to demonstrate how Traidcraft's explicit focus on working with small producers and new innovative product ranges provides a counter-balance to consolidation of certified 'Fairtrade' around core commodities. At the same time, the case study highlights some of the challenges of bringing new products to market in the UK's current retail environment.

            Content

            Author and article information

            Journal
            10.2307/j50020019
            jfairtrade
            Journal of Fair Trade
            Pluto Journals
            2513-9525
            2513-9533
            1 June 2020
            : 2
            : 1 ( doiID: 10.13169/jfairtrade.2.issue-1 )
            : 35-38
            Article
            jfairtrade.2.1.0035
            10.13169/jfairtrade.2.1.0035
            12a3b554-0040-40a0-ac80-b2ae0a241db1
            � 2020 Pluto Journals

            All content is freely available without charge to users or their institutions. Users are allowed to read, download, copy, distribute, print, search, or link to the full texts of the articles in this journal without asking prior permission of the publisher or the author. Articles published in the journal are distributed under a http://creativecommons.org/licenses/by/4.0/.

            Custom metadata
            eng

            Education,Agriculture,Social & Behavioral Sciences,History,Economics
            Ghana,SME,palm oil,smallholders,Fair Trade,Fairtrade

            References

            1. OPHI (2018). Global MPI country briefing 2018: Ghana. Retrieved from: www.ophi.org.uk [accessed 21st January 2019].

            2. Palm Done Right (2018). Palm oil 101. Retrieved from: https://www.palmdoneright.com/en/palm-101/ [accessed 6th February 2019].

            3. The Independent (2018). The reasons why palm oil is so controversial. Retrieved from: https://www.independent.co.uk/life-style/palm-oil-health-impact-environment-animals-deforestation-heart-a8505521.html.

            4. UNDP (2018). Human Development Indices and Indicators: 2018 Statistical update. Retrieved from: http://hdr.undp.org/en/composite/HDI [accessed 6th February 2019].

            5. WWF (2019). 8 things to know about palm oil. Retrieved from: https://www.wwf.org.uk/updates/8-things-know-about-palm-oil [accessed 18th November 2019].

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