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      Frugal innovation capabilities: conceptualization and measurement

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            Abstract

            Firms in emerging markets are rapidly developing frugal innovation capabilities (FICs) in order to harness the growth potential of these markets. Researchers have explored this frugal innovation phenomenon through case studies of such firms. This nascent domain of study has been growing, and the demand for a specialized focus on FICs and their measurement is strong. This paper aims to satisfy the demand by conceptualizing FICs using the theoretical framework of dynamic capability, developing a measurement scale, and empirically validating the scale to measure FICs. Data from the medical device and automobile sectors in India were applied for this purpose. It is proposed that FICs are a composite variable with four dimensions: value for money, acceptable quality, scalability and marketability. The confirmatory factor analysis results validate these dimensions, presenting a gateway to explore FICs and their applications.

            Content

            Author and article information

            Journal
            10.2307/j50022063
            prometheus
            Prometheus
            Pluto Journals
            0810-9028
            1470-1030
            1 September 2021
            : 37
            : 3 ( doiID: 10.13169/prometheus.37.issue-3 )
            : 259-285
            Affiliations
            [ a ]Department of Management, Amrita Vishwa Vidyapeetham, Amritapuri Campus, Kollam, Kerala, India
            [ b ]Department of Management and Marketing, Marymount University, Arlington, Virginia, United States
            [ c ]Department of Mechanical and Materials Engineering, University of Nebraska, Lincoln, United States
            Author notes
            Article
            prometheus.37.3.0259
            10.13169/prometheus.37.3.0259
            6ae1ed01-ab33-4828-a251-a7da231b745c
            © 2021 Pluto Journals

            All content is freely available without charge to users or their institutions. Users are allowed to read, download, copy, distribute, print, search, or link to the full texts of the articles in this journal without asking prior permission of the publisher or the author. Articles published in the journal are distributed under a http://creativecommons.org/licenses/by/4.0/.

            History
            Custom metadata
            eng

            Computer science,Arts,Social & Behavioral Sciences,Law,History,Economics

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