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      Augmenting the Power of Artwork Through a Virtual Reality Partnered Piece


      Proceedings of EVA London 2019 (EVA 2019)

      Electronic Visualisation and the Arts

      8 - 11 July 2019

      Virtual reality, Augmented reality, Artist, Gallery, Exhibition, Collaboration, Virtualrealism, CGI

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          This paper seeks to challenge the existing state of ‘augmented reality’ within the visual arts. Currently the majority of augmented reality applications are little more than gimmicks viewed through a mobile phone or tablet. The augmentation is generally limited by the hardware restrictions, and even when using high end equipment such as the Microsoft HoloLens the reduced field of digital overlay leads to a weakened immersive experience. Working alongside various artists and Anise Gallery A-VR have pioneered the ‘partnered piece’ concept through the creation of bespoke curated VR (Virtual Reality) experiences which accompany the original physical artwork. The VR pieces themselves can exist as standalone experiences but when viewed alongside related artwork they increase the power of the whole tremendously. Focussing on a number of example projects this paper charts our investigations into producing the most immersive additive experience to physical artwork. The implementation of such a virtual reality partnered piece has influenced and refined the language of our VR production. The strength of the immersive experience often having profound emotional effects on the viewers and demonstrates the power of a truly ‘augmented’ creative experience.

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          Author and article information

          July 2019
          July 2019
          : 206-211
          AVR London

          13a Shad Thames

          London SE1 2PU, UK

          13a Shad Thames

          London SE1 2PU, UK
          © Robson et al. Published by BCS Learning and Development Ltd. Proceedings of EVA London 2019, UK

          This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/

          Proceedings of EVA London 2019
          EVA 2019
          London, UK
          8 - 11 July 2019
          Electronic Workshops in Computing (eWiC)
          Electronic Visualisation and the Arts
          Product Information: 1477-9358BCS Learning & Development
          Self URI (journal page): https://ewic.bcs.org/
          Electronic Workshops in Computing


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