July 2011
Proceedings of HCI 2011 The 25th BCS Conference on Human Computer Interaction (HCI)
Human Computer Interaction
4 - 8 July 2011
Design, professionalism, conformity, responsibility, ethics, corporate interests
This paper looks at the ways in which professional interaction designers, despite the all too common rhetoric about serving humanity, end up uncritically serving corporate needs. It covers the conflict between the priorities of business and the goal of design; the influence of universities in setting students up to serve business interests; and how designers can resist by pursuing their own goals as radical professionals.
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