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      Persuasive Technology in Education: Motivating Individuals to Enter Higher Education

      proceedings-article

      1

      Proceedings of the 30th International BCS Human Computer Interaction Conference (HCI)

      Fusion

      11 - 15 July 2016

      Persuasive Technology (PT), Higher Education (HE), Low Participating Neighbourhood (LPN), Socio-Economic Classification (SEC)

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            Abstract

            This research aims to explore the use of persuasive technology within the educational context. Technology has previously been applied to aid teaching and to encourage skills development and learning in various educational settings, primarily targeting students who are already in education. This research, however, addresses individuals who are not involved in education or who may choose not to continue in education: persuasive technology will be investigated for its potential to motivate these individuals to enter higher education if it is an appropriate option for them.

            Content

            Author and article information

            Contributors
            Conference
            July 2016
            July 2016
            : 1-6
            Affiliations
            [0001]Centre for HCI Design

            City University London, Northampton Square, EC1V 0HB, London, United Kingdom
            Article
            10.14236/ewic/HCI2016.15
            393d6394-2469-4330-b174-cb9787416c00
            © Toor. Published by BCS Learning and Development Ltd. Proceedings of British HCI 2016 Conference Fusion, Bournemouth, UK

            This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/

            Proceedings of the 30th International BCS Human Computer Interaction Conference
            HCI
            30
            Bournemouth University, Poole, UK
            11 - 15 July 2016
            Electronic Workshops in Computing (eWiC)
            Fusion
            Product
            Product Information: 1477-9358BCS Learning & Development
            Self URI (journal page): https://ewic.bcs.org/
            Categories
            Electronic Workshops in Computing

            REFERENCES

            1. 2003 Persuasive technology: Using Computers to Change What We Think and Do San Francisco Morgan Kaufmann Publishers

            2. UKPIs Widening participation of under represented groups (tables T1, T. (2015). HESA - Higher Education Statistics Agency - HESA -Higher Education Statistics Agency [online] Hesa.ac.uk Available at https://www.hesa.ac.uk/pis/urg 15 Mar 2016

            3. Low Participating Neighbourhoods (POLAR 3) Definitions, UKPIs "HESA - Higher Education Statistics Agency - HESA - Higher Education Statistics Agency" Hesa.ac.uk. N.p 2016 Web 16 Mar 2016

            4. Socio Economic Classification (NS-SEC) Definitions, UKPIs "HESA - Higher Education Statistics Agency - HESA - Higher Education Statistics Agency" Hesa.ac.uk. N.p 2016 Web 16 Mar 2016

            5. Muñoz, F.: Persuasive technologies in education: improving motivation to read and write for children 142 153 Springer Berlin Heidelberg 2006

            6. The Application of Persuasive Technology to educational settings: Some theoretical from the HANDS Project 2010

            7. Persuasive Technology for Learning and Teaching – The EuroPLOT Project In Proceedings of the International Workshop on EuroPLOT Persuasive Technology for Learning Education and Teaching 2013

            8. 2015 BJ Fogg's Behavior Model [online] Available at http://www.behaviormodel.org/ 13 Mar 2016

            9. 2001 Social class and higher education: Issues affecting decisions on participation by lower social class groups

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