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      Appetite for Disruption: Designing Human-Centred Augmentations to an Online Food Ordering Platform


      , , , , ,

      34th British HCI Conference (HCI2021)

      Post-pandemic HCI – Living Digitally

      20th - 21st July 2021

      Digital economy, Human-centred Design, UX design, Food, Health, Design practices, Web augmentation, Service design



            Online food ordering platforms have changed how many of us purchase takeaway food. They have centralised and streamlined access, providing an opportunity for population-level dietary impact. However, they are currently not human-centred: typically providing limited functionality in support of users' values and dietary considerations; and focused on the provision of food that is broadly characterised as unhealthy. In this paper we explore a redesign of portions of Just Eat, an online takeaway food aggregator, building upon theoretical perspectives from public health. We conducted workshops in 2018 and 2019 to identify user behaviours and motivations then designed a human-centric web augmentation template that could disrupt platform provider behaviours and increase functionality to support users' desires and well-being. We provide a template for lightweight end-user appropriations of food ordering platforms that would enable researchers to explore how health information features could improve individual health and satisfaction, and design guidance for disruptively augmenting existing food ordering platforms (or designing new ones) to enable transparency, personalisation, and self-monitoring to empower users and improve their well-being.


            Author and article information

            July 2021
            July 2021
            : 155-167
            [0001]Open Lab

            Newcastle upon Tyne, UK
            [0002]Purdue University

            West Lafayette, Indiana, US
            © Goffe et al. Published by BCS Learning & Development Ltd. Proceedings of the BCS 34th British HCI Conference 2021, UK

            This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/

            34th British HCI Conference
            London, UK
            20th - 21st July 2021
            Electronic Workshops in Computing (eWiC)
            Post-pandemic HCI – Living Digitally
            Product Information: 1477-9358BCS Learning & Development
            Self URI (journal page): https://ewic.bcs.org/
            Electronic Workshops in Computing

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