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      Barriers to Recruiting and Engaging End-Users in Large-Scale Digital Health & Wellbeing Technologies and Services

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      , , , ,

      BCS Health Informatics Scotland (HIS) (HIS)

      BCS Health Informatics Scotland (HIS)

      2 - 3 September 2014

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            Abstract

            Health and social care services in the U.K. are increasingly looking towards digital technologies and services as a way to support those with chronic illness to better manage their disease and to allow older people to continue living independently for longer. The Delivering Assisted Living Lifestyles at Scale (dallas) programme aims to address these two issues. However implementing a large-scale digital health innovation programme is a hugely complex process. This paper reports preliminary qualitative findings from the analysis of project documentation and interviews with the four consortia of the dallas programme. It presents an overview of the difficulties experienced when engaging and attempting to recruit individuals to participate in the dallas related services. A number of barriers – such as the use of co-design methodologies, branding and partnership constraints and unsustainable recruitment targets – hindered initial engagement strategies when trying to reach and enrol large numbers of end-users. The recruitment strategies of the consortia within this digital health innovation programme have hence continued to evolve in order to adapt to the emerging realities on the ground.

            Content

            Author and article information

            Contributors
            Conference
            September 2014
            September 2014
            : 1-3
            Affiliations
            [0001]General Practice & Primary Care,

            Institute of health & Well-Being

            University of Glasgow
            [0002]Dept. of Computer &

            Information Science,

            University of Strathclyde,

            Scotland
            Article
            10.14236/ewic/HIS2014.8
            cf3dbf1b-a448-481e-b6ad-231ef536bb93
            © Siobhan O’Connor et al. Published by BCS Learning and Development Ltd. BCS Health Informatics Scotland (HIS), Glasgow, UK

            This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/

            BCS Health Informatics Scotland (HIS)
            HIS
            Glasgow, UK
            2 - 3 September 2014
            Electronic Workshops in Computing (eWiC)
            BCS Health Informatics Scotland (HIS)
            Product
            Product Information: 1477-9358BCS Learning & Development
            Self URI (journal page): https://ewic.bcs.org/
            Categories
            Electronic Workshops in Computing

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