Siri, Give Me Back my Eye: From Audio Culture to Video and Back

With the innovation of the mass production media that resulted from the invention of the Gutenberg press more focus was given to visual media and listening was replaced by reading, “we were given an eye for an ear” according to Marshal McLuhan. With the invention of instantaneous media technology, virtual reality images imploded in the social in such a way that the visual images along with the audible sound produced a ubiquitous media with overwhelming presence. Yet again when this media connectivity became mobile audio sensory and voice commands added a layer of verbalism to media, an oral culture that was lost since the invention of the printing press is now regaining ground. Mobility added to connectivity required the use of all communication paradigms available to be used all together concurrently. Tele-phonetic and audio controls are becoming essential in our interaction with machines, from the “Speech Interpretation and Recognition Interface” Siri to Alexa to Ok Google and Advanced Driver Assistance ADAS. Intelligent Virtual Assistant IVA and Voice User Interfaces VUI are changing social behavioural patterns and thinking modes in so many ways. We find ourselves forced to abandon the linear sequential media we know and halt into the core of the fragmented spherical feed, a feed of violence providing a huge amount of auditory and visual information. It is an act of violence, a feed that violates the individual’s privacy and private spaces through manipulation, monitoring and surveillance. Audio information and oral modes of interactivity are adding a new layer of complexity to the already saturated scene of media communication.

Content

Author and article information

Contributors

Hassan Choubassi

Joe Elias

Sahar Sharara

Conference

Publication date: August 2019

Publication date (Print): August 2019

Pages: 132-138

Affiliations

[0001]The International University of Beirut

Michel Abi Chahla street, Mousytbeh

Beirut-Lebanon

Article

DOI: 10.14236/ewic/RESOUND19.21

SO-VID: 4412c073-531e-4c20-9304-1ad6a1b60cb6

License:

This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/

Conference name: RE:SOUND 2019 – 8th International Conference on Media Art, Science, and Technology

Conference acronym: RE:SOUND 2019

Conference number: 8

Conference location: Aalborg, Denmark

Conference date: August 20-23, 2019

Conference sponsor: Electronic Workshops in Computing (eWiC)

Conference theme: Media Art, Science, and Technology

History

Product

1477-9358 BCS Learning & Development

Self URI (article page): https://www.scienceopen.com/hosted-document?doi=10.14236/ewic/RESOUND19.21

Self URI (journal page): https://ewic.bcs.org/

REFERENCES

T.W. Adorno 1997 Aesthetic theory, Theory and history of literature University of Minnesota Press Minneapolis, Minn
R. Barthes 1972 Mythologies Farrar, Straus and Giroux
J. Baudrillard 1995 Simulacra and Simulation 1 University of Michigan Press
J. BaudrillardP. Petit 1998 Paroxysm: interviews with Philippe Petit Verso London New York
W. BenjaminH. Arendt 1999 Illuminations Pimlico, London
M. Foucault 1995 Discipline & Punish: The Birth of the Prison 2 Vintage Books New York
L. Manovich 2007 The poetics of augmented space, in: Space Time Play Birkhauser Berlin
K. Marx 1992 The Poverty of Philosophy Intl Pub New York
M. McLuhan 2002 The Gutenberg galaxy: the making of typographic man Reprinted Univ. of Toronto Pr Toronto
M. McLuhan 1994 Understanding Media: The Extensions of Man Reprint The MIT Press
P.-J. Proudhon 2011 The Philosophy of Poverty Theophania Publishing
F. de SaussureC. BallyA. SechehayeA. Riedlinger 1986 Course in general linguistics Open Court LaSalle, Ill
A. Schopenhauer 1966a The world as will and representation I Dover Publications New York
A. Schopenhauer 1966 The World as Will and Representation II 2 Dover Publications
A. Schopenhauer 1927 Studies in Pessimism Modern Library
M.R. SmithL. Marx 1994 Does Technology Drive History? The Dilemma of Technological Determinism The MIT Press Cambridge, Mass
P. Virilio 1993 The third Interval, in: Rethinking Technologies University of Minnesota Press Minneapolis
S. Zielinski 2013 [.After the Media]: News from the Slow-Fading Twentieth Century Reprint Univocal Publishing Minneapolis, MN
S. ZielinskiT. Druckrey 2008 Deep Time of the Media: Toward an Archaeology of Hearing and Seeing by Technical Means The MIT Press Cambridge, Mass

Comments

Comment on this article

[1] T.W. Adorno 1997 Aesthetic theory, Theory and history of literature University of Minnesota Press Minneapolis, Minn

[2] R. Barthes 1972 Mythologies Farrar, Straus and Giroux

[3] J. Baudrillard 1995 Simulacra and Simulation 1 University of Michigan Press

[4] J. BaudrillardP. Petit 1998 Paroxysm: interviews with Philippe Petit Verso London New York

[5] W. BenjaminH. Arendt 1999 Illuminations Pimlico, London

[6] M. Foucault 1995 Discipline & Punish: The Birth of the Prison 2 Vintage Books New York

[7] L. Manovich 2007 The poetics of augmented space, in: Space Time Play Birkhauser Berlin

[8] K. Marx 1992 The Poverty of Philosophy Intl Pub New York

[9] M. McLuhan 2002 The Gutenberg galaxy: the making of typographic man Reprinted Univ. of Toronto Pr Toronto

[10] M. McLuhan 1994 Understanding Media: The Extensions of Man Reprint The MIT Press

[11] P.-J. Proudhon 2011 The Philosophy of Poverty Theophania Publishing

[12] F. de SaussureC. BallyA. SechehayeA. Riedlinger 1986 Course in general linguistics Open Court LaSalle, Ill

[13] A. Schopenhauer 1966a The world as will and representation I Dover Publications New York

[14] A. Schopenhauer 1966 The World as Will and Representation II 2 Dover Publications

[15] A. Schopenhauer 1927 Studies in Pessimism Modern Library

[16] M.R. SmithL. Marx 1994 Does Technology Drive History? The Dilemma of Technological Determinism The MIT Press Cambridge, Mass

[17] P. Virilio 1993 The third Interval, in: Rethinking Technologies University of Minnesota Press Minneapolis

[18] S. Zielinski 2013 [.After the Media]: News from the Slow-Fading Twentieth Century Reprint Univocal Publishing Minneapolis, MN

[19] S. ZielinskiT. Druckrey 2008 Deep Time of the Media: Toward an Archaeology of Hearing and Seeing by Technical Means The MIT Press Cambridge, Mass

Studying business & IT? Drive your professional career forwards with BCS books - for a 20% discount click here: shop.bcs.org