This study was designed to examine and report the perceptions of faculty in a public sector university regarding a newly-initiated faculty development program. The study, which applied qualitative approaches to generate data, covered the success stories as well as the challenges that could neutralize the sustenance of a productive program. Although the study did not cover the impacts of the faculty development initiative, it was noted that the program was successfully launched and implemented, which was acknowledged by the faculty in terms of their professional growth. However, multiple factors made the sustenance and effectiveness of the said program questionable particularly in the context of bringing improvement in the teaching and learning culture of the university.