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      Can the research impact of broadcast programming be determined?

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      Research for All

      UCL IOE Press

      IMPACT EVALUATION, QUESTIONNAIRE, ORAL HEALTH, MASS MEDIA, TV

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          Abstract

          The study used a pragmatic mixed methods approach to evaluate the change in knowledge and habits of viewers of research broadcast during two factual TV entertainment programmes to see if it was possible to measure the impact of watching. It was possible to demonstrate some changes in knowledge, though this is likely to be transient, and while potential changes in behaviour were reported, they are difficult to verify. Limitations of the approaches are discussed. Complexity of the participants' lifestyles and social interactions will additionally influence outcomes.

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          Author and article information

          Journal
          72010652
          Research for All
          UCL IOE Press
          2399-8121
          25 January 2018
          : 2
          : 1
          : 122-130
          Article
          2399-8121(20180125)2:1L.122;1- s11.phd /ioep/rfa/2018/00000002/00000001/art00011
          10.18546/RFA.02.1.11
          Product
          Categories
          GENERAL ARTICLES

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          Research for All
          Volume 2, Issue 1

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