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      • Record: found
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      A means-end analysis of brand persuasion through advertising

      Author(s): , ,
      Publication date Created:
      Publication date (Print):
      Journal: International Journal of Research in Marketing
      Publisher: Elsevier BV

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          Journal
          Title: International Journal of Research in Marketing
          Abbreviated Title: International Journal of Research in Marketing
          Publisher: Elsevier BV
          ISSN (Print): 01678116
          Publication date Created: October 1995
          Publication date (Print): October 1995
          Volume: 12
          Issue: 3
          Pages: 257-266
          Article
          DOI: 10.1016/0167-8116(95)00025-W
          SO-VID: 185bd679-2894-426c-84aa-05aa4b216598
          Copyright © © 1995
          License:

          http://www.elsevier.com/tdm/userlicense/1.0/

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