As one of the most common disasters in deep mine roadway, floor heave has caused serious obstacles to mine transportation and normal production activities. The third section winch roadway in the third mining area of Qitaihe Longhu coal mine has a serious floor heave due to the large buried depths of the roadway and the semicoal rock roadway, and the maximum floor heave is 750 mm. For the problem of floor stability, this paper establishes a mechanical model to analyze the stability of roadway floor heave by analogy with the basement heave of deep foundation pit. It provides a model reference for analyzing the problem of roadway floor heave. Aiming at the problem of roadway floor heave in Longhu coal mine, the roadway model is established by using FLAC3D, and the roadway model after support is established according to the on-site support measures. Through the analysis of the distribution of roadway plastic area, stress nephogram, and displacement field simulation results, the results show that the maximum displacement of roadway roof and floor after support is reduced by 15% and 23%, but the maximum floor heave is still 770 mm, which is close to the measured floor heave of roadway. In order to solve the problem of roadway floor heave and integrate economic factors, this paper puts forward three support optimization schemes, simulates the support effect of each scheme, and finally determines that scheme 3 is the best support optimization scheme. Compared with that under the original support, the amount of floor heave is reduced by 81%, and the final amount of floor heave is 150 mm, which can meet the requirements of roadway floor deformation. The results provide a scheme and guidance for roadway support optimization.