Title:
Journal of Consumer Research
Abbreviated Title:
J CONSUM RES
Publisher:
University of Chicago Press
ISSN
(Print):
0093-5301
ISSN
(Electronic):
1537-5277
Publication date Created:
March
1996
Publication date
(Print):
March
1996
Volume: 22
Issue: 4
Page: 388
Article
DOI: 10.1086/209457
SO-VID: 6390d80c-ea9c-4fe4-b191-fef62cb8202b
Copyright © ©
1996