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      Trends in Magazine Advertorial Use

      Author(s): 1 , 1 , 2
      Publication date Created:
      Publication date (Electronic):
      Journal: Journalism Quarterly
      Publisher: SAGE Publications

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          Journal
          Title: Journalism Quarterly
          Abbreviated Title: Journalism Quarterly
          Publisher: SAGE Publications
          ISSN (Print): 0022-5533
          Publication date Created: August 29 2016
          Publication date Created: December 1989
          Publication date (Electronic): August 29 2016
          Publication date (Print): December 1989
          Volume: 66
          Issue: 4
          Pages: 960-964
          Affiliations
          [1 ] Department of Advertising, The University of Texas at Austin
          [2 ] Blue Cross Blue Shield in Birmingham, Alabama
          Article
          DOI: 10.1177/107769908906600430
          SO-VID: b66a5516-12c8-42f8-beba-4cb7184f177e
          Copyright © © 1989
          License:

          http://journals.sagepub.com/page/policies/text-and-data-mining-license

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