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Customer engagement within multiple new media and broader business ecosystem – a holistic perspective
Author(s):
Soe-Tsyr Daphne Yuan
,
Szu-Yu Chou
,
Wei-Cheng Yang
,
Cheng-An Wu
,
Chih-Teng Huang
Publication date:
2017
Journal:
Kybernetes
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Business Model Innovation in engineering
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DOI::
10.1108/K-01-2017-0042
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