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      Adapting effective narrative-based HIV-prevention interventions to increase minorities' engagement in HIV/AIDS services.

      Health communication
      Acquired Immunodeficiency Syndrome, drug therapy, ethnology, prevention & control, African Americans, Anti-Retroviral Agents, therapeutic use, Community Health Services, utilization, Consumer Health Information, Cultural Characteristics, HIV Infections, Healthcare Disparities, Humans, Kansas, epidemiology, Medication Adherence, Physician-Patient Relations, Risk Reduction Behavior, Self Efficacy, Social Support

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          Abstract

          Disparities related to barriers to caring for HIV-positive and at-risk minorities continue to be a major public health problem. Adaptation of efficacious HIV-prevention interventions for use as health communication innovations is a promising approach for increasing minorities' utilization of HIV health and ancillary services. Role-model stories, a widely-used HIV-prevention strategy, employ culturally tailored narratives to depict experiences of an individual modeling health-risk reduction behaviors. This article describes the careful development of a contextually appropriate role model story focused on increasing minorities' engagement in HIV/AIDS health and related services. Findings from interviews with community members and focus groups with HIV-positive minorities indicated several barriers and facilitators related to engagement in HIV health care and disease management (e.g., patient-provider relationships) and guided the development of role-model story narratives.

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