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Preispolitik
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Author(s):
Herbert Jacob
Publication date
(Print):
1963
Publisher:
Gabler Verlag
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Book
ISBN (Print):
978-3-663-12566-2
ISBN (Electronic):
978-3-663-13123-6
Publication date (Print):
1963
DOI:
10.1007/978-3-663-13123-6
SO-VID:
a8445267-bb3a-4851-840e-09c6c667ac8e
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Book chapters
pp. 13
Einführung Zum Begriff „Preispolitik“
pp. 17
Unternehmungspolitische Zielsetzungen
pp. 27
Die Daten der Preispolitik
pp. 57
Die Preispolitik monopolistischer Anbieter und Nachfrager
pp. 81
Die Bedeutung unterschiedlicher Marktstrukturen und Zielsetzungen Das Mehrproduktunternehmen
pp. 127
Preispolitik im Polypol
pp. 153
Dyopol und Oligopol
pp. 203
Das bilaterale Monopol und die Märkte des Aushandelns
pp. 225
Mehrstufige Märkte und vertikale Preisbindung
pp. 245
Preispolitik und Unsicherheit
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