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      Perceived Destination Competitiveness of Langkawi Island: An evaluation

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      Asian Journal of Environment-Behaviour Studies

      e-IPH Ltd.

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          Abstract

          Destination competitiveness has become a critical issue and creates increasingly challenging in tourism market. A successful tourism destination should embrace an integrated approach towards the many components of the tourism system and competitive advantage of a destination is closely relates to the quality of the products offered, which means the tourist satisfaction that experienced at the destination. This research note discussed the tourism destination competitiveness and highlight Langkawi Island as one of competitive tourism destination in Malaysia. These early finding indicated that the Key Success Factors and Perceived Destination Competitiveness are significant with experience investigate the  travel revisit intentions to this destination.

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          Author and article information

          Journal
          Asian Journal of Environment-Behaviour Studies
          ajE-Bs
          e-IPH Ltd.
          2514-751X
          August 23 2018
          August 24 2018
          : 3
          : 10
          : 112
          Article
          10.21834/aje-bs.v3i10.318
          © 2018

          This work is licensed under a Creative Commons Attribution 4.0 Unported License. To view a copy of this license, visit https://creativecommons.org/licenses/by-nc-nd/4.0/

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