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      Situational Variables and Consumer Behavior

      Journal of Consumer Research
      University of Chicago Press

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          Author and article information

          Journal
          Journal of Consumer Research
          J CONSUM RES
          University of Chicago Press
          0093-5301
          1537-5277
          December 1975
          December 1975
          : 2
          : 3
          : 157
          Article
          10.1086/208627
          67acfe3e-9bc9-4ffc-b3d0-7369391cf044
          © 1975
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