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      The influence factors on choice behavior regarding green products based on the theory of consumption values

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      Journal of Cleaner Production
      Elsevier BV

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          Targeting consumers who are willing to pay more for environmentally friendly products

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            Environmental segmentation alternatives: a look at green consumer behavior in the new millennium

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              Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination

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                Author and article information

                Journal
                Journal of Cleaner Production
                Journal of Cleaner Production
                Elsevier BV
                09596526
                February 2012
                February 2012
                : 22
                : 1
                : 11-18
                Article
                10.1016/j.jclepro.2011.10.002
                adb15760-53b4-4ff3-ae49-b69ac5d57f11
                © 2012

                http://www.elsevier.com/tdm/userlicense/1.0/

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