Title:
Journal of Consumer Research
Abbreviated Title:
J CONSUM RES
Publisher:
University of Chicago Press
ISSN
(Print):
0093-5301
ISSN
(Electronic):
1537-5277
Publication date Created:
September
1991
Publication date
(Print):
September
1991
Volume: 18
Issue: 2
Page: 174
Article
DOI: 10.1086/209250
SO-VID: 2f2949c3-c0ff-4dc6-8147-519ca7dbd697
Copyright © ©
1991