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      From Multi-Channel Retailing to Omni-Channel Retailing

      Author(s): , ,
      Publication date Created:
      Publication date (Print):
      Journal: Journal of Retailing
      Publisher: Elsevier BV

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          Customer Experience Creation: Determinants, Dynamics and Management Strategies

          Peter Verhoef, Katherine N. Lemon, A Parasuraman … (2009)
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            The Impact of New Media on Customer Relationships

            T. Hennig-Thurau, E. C. Malthouse, C. Friege … (2010)
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              Challenges and Opportunities in Multichannel Customer Management

              Peter Verhoef, Marije L. Teerling, Jacquelyn S. Thomas … (2016)
              Article 0 comments Cited 131 times – based on 0 reviews     Review now
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                Author and article information

                Journal
                Title: Journal of Retailing
                Abbreviated Title: Journal of Retailing
                Publisher: Elsevier BV
                ISSN (Print): 00224359
                Publication date Created: June 2015
                Publication date (Print): June 2015
                Volume: 91
                Issue: 2
                Pages: 174-181
                Article
                DOI: 10.1016/j.jretai.2015.02.005
                SO-VID: 5939a9bf-ede8-4df0-b2af-1a597ae317a3
                Copyright © © 2015
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