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      Do Customers and Employees Enjoy Service Participation? Synergistic Effects of Self- and Other-Efficacy

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      Journal of Marketing
      American Marketing Association (AMA)

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          Managing the co-creation of value

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            Measuring the Customer Experience in Online Environments: A Structural Modeling Approach

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              Choosing Among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies

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                Author and article information

                Journal
                Journal of Marketing
                Journal of Marketing
                American Marketing Association (AMA)
                0022-2429
                November 2012
                November 2012
                : 76
                : 6
                : 121-140
                Article
                10.1509/jm.11.0205
                4ff50c1c-ecbd-45e9-8179-b1652419a464
                © 2012
                History

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